Kutamara is a multifunctional venue created for weddings, family celebrations, corporate gatherings, and everyday moments spent close to nature. Surrounded by pine trees, rice fields, an amphitheater, a glasshouse chapel, and a café, the destination offers a setting that feels removed from the pace and density of the city.

The identity is built around the idea of "A Tale to Tell", inspired by the moments that stay with us long after the day has passed. Weddings, reunions, and celebrations are remembered not only for what happened, but for the stories that continue to be shared across generations. This narrative shaped a tone of voice that frames Kutamara not simply as a venue, but as a place where nature becomes part of the memory itself.

Guided by the keyword intimate, the visual identity draws inspiration from Art Deco style and the surrounding pine forest that defines the site. The logo combines geometric forms with stylized pine trees, creating a symbol that feels both elegant and rooted in its environment. The geometry is further developed into a series of patterns and graphic elements, allowing the identity to extend naturally while maintaining a consistent visual language.